Dime

Beautiful Skin For Every You

Client:

Dime

Year:

2024

Type:

Prodution

0:00

0:00

Project Description

The Ideation: This piece had a quick turnaround time. With only 2 weeks to ideate on the concept, lock in talent, location, styling and wardrobe it was an all-hands-on-deck situation.


The Production: When filming the piece we had the challenge of working with the talent to showcase the product in a natural way as they are going about their day, with these moments of a flash going of and highlighting the product and model with text on screen. Inspiration was taken from a recent Dove campaign. These shots took several attempts each time and required significant work in post-production to feel smooth, but the end result speaks for itself.


The Result: The client said the pieces performed so well that they extended the channels beyond CTV into organic and paid social as well.

Credits

Director

:

Mitchell Thayne

DP

:

Josh Miller

Editor

:

Grayson Thayne

Producer

:

Taylor Anderson

Services

“FilmLaab captures the essence of storytelling in a way that feels as bold and timeless as our brand. They don’t just create films—they build legacies, and that’s the kind of partner we trust to bring our vision to life.”

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