SPYLT

Our team partnered with Spylt to create a Holiday focused campaign that would be used on Prime TV, on social channels for paid and organic distribution, billboards, as well as on gas station screens across the USA. 

This piece was shot in the middle of night from 8 PM to 5 AM inside of a gas station. At times, we had to shoot around customers of the gas station. But with our talent being so familiar with playing the role of santa and being an improv master, we were able to come up with half of the jokes while on set. The collaboration was crucial to helping bring this to life in a short timeline. 

In our quick 1 week post-production timeline, we worked with Bad Audio (a custom music scoring and SFX studio) on creating a custom track for the epic moment of Santa drinking SPYLT. They were able to create a custom song, do SFX and work with us on revisions all within a 3 day process. This was the final touch to bringing this to life. Our editor Grayson Thayne worked directly with our team, Bad Audio and the client to pull the piece and all social assets together within a week of filming.

We not only love SPYLT's brand and their product (we have our own Spylt fridge in our break room) but we loved working with them on the creative process. Because it’s not just caffeinated milk—it’s a moovement. (And no, we are not apologizing for that awful pun).